The incredible thing about the new version of BoostSuite is that we connect small business marketers with thousands of partners they never knew they had. BoostSuite users easily increase the authority of their websites by trading fresh, original content with other users in exchange for incoming links.
You’re not still working alone are you?
Let’s look at a recent example from two real BoostSuite users, separated by thousands of miles, who were connected by BoostSuite and are building more traffic to their websites, by working together.
Who Are … READ MORE
We love Small Businesses. We love Saturdays.
We love Small Business Saturday.
BoostSuite is a small business. The BoostSuite product is used by thousands of small businesses. That’s why we wanted to show our appreciation for small businesses everywhere with a special offer for Small Business Saturday (11/30/13).
When thinking about what to do, we don’t want to do the typical BOGO deal and … READ MORE
Author Rank is a new authority measurement that is taking the search optimization industry by storm right now.
You may have heard about the recent search industry changes from focusing on keywords and ranking to instead focusing on topics and authority. With these changes your personal author reputation is beginning to become just as important as your website’s reputation.
In fact, connecting your online content to your personal Google+ account already has one incredibly valuable benefit. Google will start showing your author … READ MORE
Websites with higher authority are shown higher in the search engine results and receive more high quality visitors for their most important keywords.
The search engines determine your website’s authority based on its reputation on a variety of topics. Several factors can increase your website’s reputation for any given topic.
One factor is the number of properly optimized pages on your website about that topic. But a much more valuable factor is the number of other websites (about similar topics) that contain … READ MORE
Increasing your website traffic and authority is easier than ever when you work together with other BoostSuite users who are building their authority for similar topics.
For example, a florist in Lexington Kentucky could trade an article about a holiday parade with a pizzeria down the street. Or an online electronics retailer could trade an article about a new brand of outdoor headphones with a bike shop.
Complementary businesses who are already working with your best customers are all around. BoostSuite now … READ MORE
Most small businesses have a website, yet if you talk to most small business owners and marketers, they always talk about the woes of not ranking higher in the search results for relevant queries. Most marketers know how important it is to rank on the first page of search results. 91% of all search engine traffic goes to a website listed on page one of the results and then drops … READ MORE
With Google’s Hummingbird update, marketers like you need to focus your time and efforts on finding and implementing conversational keywords and providing valuable insights in your content marketing pieces. But that’s not it. You also need to be building up a cache of relevant inbound links. These links will build your authority and help you out-rank your competition for keywords you’re … READ MORE
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The red cups are back at Starbucks, and you know what that means – it’s officially the holiday season! Figuring out ways to stay productive during the holidays can be tough, what with parties, events, deadlines, and end-of-year madness lurking … READ MORE
Are you a small or medium-sized business owner/marketer? Do you have a content marketing plan or schedule? What other marketing initiatives are you moving forward with in the near future?
An article from eMarketer shows us that UK small and medium-sized businesses are planning on upping their marketing spend on things like social media and CPC (cost-per-click) … READ MORE
Today’s guest post is from Brittany Berger of eZanga.com
Developing a content calendar can be tricky. Every content marketer has a moment (or ten) where they just feel stuck. You have three ideas for blog posts, but you need five. Or worse, you don’t have any at all.
It’s always good to have a virtual bucket full of ideas that you can … READ MORE