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Suggestion Stream

The Suggestion Stream is a simple to-do list of changes you can implement on your website. It is the primary tool you will use with BoostSuite to generate more revenue. It provides you with suggestions that matter to your online marketing results instead of confusing data, charts and tables. The Suggestion Stream tells you which page you're working on along with how important the suggested changes are. Forget about spending all your time analyzing data and let the suggestion stream be your guide!

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No Analysis Required

As a small business owner, your time and money are precious. One of the best things about BoostSuite is that you don't have to be a statistician or a web marketing expert to use it and gain the most benefit from your company’s website. Unlike traditional website analytics tools, there are no charts, no graphs and no analysis required. Gone are the days of guesswork and finger-crossing. Our simple-to-implement suggestions will have a positive effect on your online marketing efforts based on proven website marketing tactics.

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More Website Revenue

Your company’s website should be a source of revenue for your business, however most websites are not optimized to take full advantage of this earning potential. BoostSuite gives you the opportunity to grab the reins and turn your website into a lead generating machine. All you need to do is follow the suggested changes within BoostSuite and you will start seeing more qualified visitors, more leads, more customers, and more revenue generated through your website.

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Works With Any Website

Is your website built and managed using WordPress? Joomla? Drupal? SquareSpace? Plain ‘ol HTML? Or maybe some other software? Have no fear. BoostSuite works with any website, regardless of what was used to build it. The entire product is web-based, so there's no need to install anything. Setup is quick and easy!

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Get Started Right Now

Most website marketing tools out there today are cumbersome, confusing and expensive. Often you must dedicate many hours to learn to take advantage of the software. You need to be able to get started right away. With BoostSuite, you can receive easy-to-implement suggestions for your website within 1 minute of signing up. You will then know exactly what you need to do in order to make an impact to your website results.

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Free To Use

We know that small businesses are strapped for cash, so we decided to provide BoostSuite to you completely free of charge. There's absolutely no risk to try it out, so why not give it a shot today? Once you take the time to use the free version, you'll see the customers and revenue start rolling in. BoostSuite is scalable; it grows as your business grows, always providing suggestions to gain the most revenue from your website. You won’t need anything else!

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MagnetVideo Sees Growth In Website Leads

MagnetVideo followed BoostSuite's suggestions to optimize their new landing page. Here are the areas BoostSuite recommended improving along with how MagnetVideo achieved them:

  1. Limit navigation – as you can see on the page, there is no navigation at all. The main focus of the page is the video and then the conversion form. There’s no confusion as to what the page is about.
  2. Provide something in return – Magnet Video is offering a free download of an eBook that they created that covers the “10 Essentials For Online Video Marketing; Increasing Leads and Conversions”. The key here is that you cannot download the eBook until you fill out the monthly newsletter form.
  3. Add social sharing - They’ve added sharp button links to their Facebook, Twitter, YouTube, and Google+ accounts in the footer with a nice “Follow Us” CTA above.
  4. Make it short – The text is nice and short on the top right but still contains some great keywords for the search engines to read. They allow the video and the sign-up form to be the stars of the page.
MagnetVideo's implementation of the BoostSuite suggestions shows amazing results. “I’m really impressed with how BoostSuite has improved my organic SEO results. Since we started using BoostSuite, we have seen a substantial monthly growth in traffic, keywords and leads. They just keep going up, and up and UP!” - David Rose of MagnetVideo.

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Sandy Toes Sees 184% Customer Growth in One Month

Sandy Toes Rose Island implemented BoostSuite's suggestions and the results have been impressive. Suggestions focus on 3 key website metrics; visitor quantity, visitor quality, and visitor results.

  • Visitor Quantity – the amount of page views on your site.
  • Visitor Quality – measurement of overlap between the behaviors of your current website visitors and of previous website visitors who completed a conversion on your website (i.e. filled out a form).
  • Visitor Results – number of conversions your website received.
By following BoostSuite's simple suggestions, Sandy Toes saw a 95% increase in visitor quantity combined with a 52% increase in visitor quality, yielding a 184% increase in results in just 30 days. These results are not unique. Any small business can accomplish similar results by optimizing their marketing website using BoostSuite.

Deb Saunders at Sandy Toes had this to say about BoostSuite: “I can’t even begin to say how fantastic BoostSuite has been to us! It is so important to make sure people actually find your site through SEO optimization, and BoostSuite has gone above and beyond to help us do that. The platform is easy to use and their tech support is exceptional. We have seen a substantial increase in our direct bookings and hope to continue to grow with BoostSuite. Thanks again!”

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BoostSuite Pricing is Simple

Perfect solution for new websites

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One article trade request per month

Unlimited incoming trades

Starting at only $19 per month

The fastest way to acquire more visitors, leads and customers

Unlimited article trade requests

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Get Your Web Marketing Priorities Straight: Focus on Search

Posted by on July 30, 2013

Why you should focus on search instead of socialAs a small business owner / marketer, prioritizing your average workday can be a daunting task. There”s so much to work you have to get done with only a finite amount of hours in your workday. When you”re working on your web marketing strategies, you need to make sure you focus your efforts on what will provide you with the highest return on investment (ROI). You just don”t have time to spend your time on things that don”t pay off with either dollars or saved minutes.

So how do you decide which web marketing strategy to work on to attain the most fruitful retail website possible? The sexy new trend is social media marketing, so that means you should do that, right?


In  (and the graph above), the complicated decision of “what do I do?” is made easy and backed by real data. It”s crystal clear. You need to work on getting traffic to your website through the search engines. Google, Yahoo, and Bing are the #1 referral traffic source for retail websites (35%). Social media ranks fifth out of six (2.4%)! You definitely want a piece of that pie. Here”s how…

Your top three web marketing priorities if you”re a small business:

Priority 1 – Research your keywords

You need to find the right keywords for your unique business. This will ensure you’re optimizing all the content on your website with keywords that are relevant to what your customers and potential customers are using when they search for your business. Start a master spreadsheet with all of your keywords for safe keeping. You could even break the list up into categories. This list is extremely important as it will serve as your content marketing roadmap.

If you’re looking for a great tool to research what keywords will work best, a great place to start is with BoostSuite. We automatically analyze every keyword we find on your website and present the highest opportunity keywords to you immediately. We”re constantly reanalyzing them in case anything changes, so you always have the most up to date info. You can also add all of the keywords from your master list or Google Webmaster Tools account to your BoostSuite account so we can analyze them and determine which are most valuable.

Another useful technique is finding and targeting the keywords your competitors are optimizing their pages for. If you want to find out who”s targeting your best keywords (a.k.a. your online competition), just do a search for said keywords! Consider everyone on page one your competition. If you click on the first 5 results, view the source code for each of the 5 pages, then search (control/commend F) for “keywords”, you might get lucky and find out the focus keywords of each page. Maybe not, but it”s worth a shot.

Priority 2 – Blog, blog, blog

Once you know what keywords to write about, start writing and publishing at least one blog post a week.

In 2012 the number 1 source of small business website traffic was organic search. That means 41% of all website traffic came through the search engines from a relevant query. That’s pretty impressive. On the flip side, social media only accounted for a measly 1.9% of all website traffic.

This goes to show that small businesses should invest their time and money into writing blog posts as opposed to social media. If you had taken all the time you spent on social media and instead created 5 new blog posts focused on providing valuable insights to your readers, we know that you would have an additional 275 unique visitors coming to your website every month. How do we know? A new page of content on a small business website receives on average 55 new unique website visitors each month (source).

Priority 3 – Optimize your blog posts

Simply publishing one new blog post a week doesn”t get you to page one of the search engine results page (SERP).

Publishing posts helps by adding more website content for the search engines to find and index, but you need to make sure that content is relevant and optimized. As long as you”re focusing your writing on one of those valuable keywords we mentioned in Priority 1, you need to make sure to add it everywhere you can on the relevant post.

Make sure the focus keywords is near the front of the page title, in the meta description, the page URL, the H1 heading, and at least 3-5 times in the body content. Be sure your posts aren”t too short yet aren”t skyscrapers (extremely long articles). The sweet spot is about 700 words. Finally, make sure each post has a strong call-to-action. Don”t leave your readers thinking, “what do I do now?”. Tell them exactly what to do!

Now you”re prioritized – Bring it all together!

If you”re a small business, it doesn”t matter if your website is a retail website or not, you need more traffic to grow. Social media is quite possibly the worst way to do that. Instead, you should be researching their keywords, creating content regularly, and optimizing said content using the best keywords possible. The best news of all is that there”s a tool out there that helps you automate and streamline this process – you guessed it, BoostSuite!

BoostSuite users who increased their optimization grades also increased website visitors on average by 214% and purchases on average by 146%. (source)

Get your web marketing priorities straight – Try BoostSuite out for free today!

About the author

Ryan Kettler Ryan Kettler is Director of Content for BoostSuite. Ryan is a sports fanatic, avid golfer, devoted runner, beer connoisseur, Internet marketing zealot and live music enthusiast. When he’s not indulging in all things content marketing he can be found on the links, running 5ks, or sampling IPAs. BoostSuite is a co-marketing tool for small businesses. BoostSuite connects you with thousands of other businesses who already have the audience and content you need. With BoostSuite you can run a successful online marketing program in less than an hour a week. BoostSuite is free, easy to use, and only takes a minute to set up.

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