Without a doubt Google is the most used search engine worldwide. Most of the traffic that flows to websites also comes from this extraordinarily popular search engine. Needless to say, getting a high-ranking on Google is the aim of every website owner and in order to do this they optimize their websites according to Google”s wishes.
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According to Harvard Business Review, the digital economy requires businesses to provide some form of guidance to customers. We are all aware of the enormous distractions on the web. Today”s consumers are constantly bombarded with information and options, leaving them struggling to identify the products and services that would best meet their needs. In the midst of all the noise, you can stand out by selling yourself as the best alternative. All you need is an excellent, personalized CTA.